What is the Difference Between Traditional and Digital Marketing?

The marketing machine has been rolling on for as long as people have been trying to sell things. It is how you get your name and product out there to try to get atop the competition. While the sense of marketing has never changed, the ways marketing is actually done are evolving and changing. There […]

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SEO and PPC

SEO v/s PPC or Both SEO and PPC: A Comparative Study

You will be intrigued to know that Google processes over 3.5 billion searches every day. That is about 40,000 per second! How in the digital world are you supposed to get a search engine like Google to notice that your business exists and rank it above your competitors? There are mainly two ways to market […]

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PPC service

A guide to effective and successful PPC Campaigns

Before understanding the key features involved into making a PPC campaign successful, it is worthwhile to develop a brief know-how of the term “PPC”. PPC  i.e. “Pay- Per-Click” Advertising campaign is a type of internet advertising which encourages internet users to click on an advert and visit a specific product or service for sale. Business […]

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Digital Marketing banner

IMPACT OF DIGITAL MARKETING ON BUSINESSES TODAY

IMPACT OF DIGITAL MARKETING ON BUSINESSES TODAY Change has been the only thing that is constant in today’s world. Businesses who understood this undertook necessary steps to stay relevant in today’s market. A revolution in traditional marketing is evident wherein it has been supplemented or in some cases has been completely replaced by Digital Marketing. […]

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